&Tradition embarks on a new chapter of creative exploration with a collection that blends timeless reissues with contemporary designs, reflecting both past influences and modern innovation. This series highlights a harmonious balance between tradition and forward-thinking craftsmanship, continuously evolving through meaningful collaborations.

The portfolio expands with the inclusion of OEO Studio's fresh designs, complementing the revived classics from iconic designers such as Hvidt & Mølgaard, Robin Day, and Verner Panton. New creations from Luca Nichetto, Anderssen & Voll, All the Way to Paris, Signe Hytte, Space Copenhagen, and Hee Welling also join the collection, further enriching the brand’s diverse design legacy.